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COLLECTORS: OUR HOUSE IS YOUR HOUSE

by Sarah Seamark

Collectors Editions, for the first time in the publishing company’s 21 year history, decided to forgo exhibiting at Artexpo New York and instead, invited galleries from across the country to spend three days visiting its Canoga Park, CA, headquarters.

Sixty-five galleries, with a total of 105 representatives, attended the inaugural open house, “Journey Behind theCanvas, ”February 19–21,where amidst much socializing and entertainment, the common A objective of fine art sales remained paramount.

The opening night reception at Collectors Editions' headquarters for its premier open house, "Journey Behind the Canvas"

“It was a good business decision,” Michael Young, co-owner with Tim Dickson, confirmed as the proceedings drew to a close. In an interview with Art World News, he said, “It was a three-day celebration of our industry and how we can work together. Today was a good day for our company, our artists, and our galleries.” Certainly, it was not a move to cut costs, rather an initiative to generate revenue. And based on attendee response, a second edition of the open house will be held. “We far exceeded our plan,” Mr. Young observed.

Those invited to the all expenses paid event included a mix of Collectors Editions’ Platinum Galleries representing its top performers; those galleries it had previously done business with and with whom it wanted to re-establish relations; and others who had not previously worked with the company.

Seventy galleries were targeted, and more than 90% accepted. Most were those carrying its Fine Art program, and about 12 its interpretive Disney Fine Art, although there was some crossover. In all, 13 artists were on hand to talk to dealers and the work of six new artists was introduced, as well as new art programs.

 
Michael Young, Left, president, CEO of Collectors Editions with Derek Penix, whose work is shown, and his wife Catherine.

Tribute was paid to Peter Ellenshaw who passed away on February 12. His interpretive Disney artwork and his fine art is published by Collectors Editions, as well as that of his son Harrison.

Artists attending were Brian Davis, Sabzi, Andrew, Trevor Carlton, Harrison Ellenshaw, James Coleman, Jim Salvati, Dick Duerrstein, John Rowe, and newly signed Derek Penix, Mike Kungl, and Toby Bluth. Tim Dickson’s urban still-lifes are also being made available.

Work by Eugene Segal, Michael and Inessa Garmash, Irene Sheri, Tim Rogerson, and newly introduced George Tsui and  Igor Babailov was also presented.

Two new art programs were introduced:
€    The Museum Miniatures Collection of small sized framed prints in editions of 295 retailing for $350 to $395 by such artists as Sabzi, the Garmashes, Andrew, Irene Sheri, Davis, and Rogerson.

€    The Signature Originals line of paintings by five emerging artists with prices in the $3,000 to $6,000 range. They comprise arid seascapes with golfers by Anton; old world architectural renderings by Alonso; land- and sea-scapes by Carrion; still-lifes by Coral; and floral still-lifes and dogs by Pilar.

According to Helen Tu, director of national sales, the Signature Originals line addresses the need for affordable quality originals. The Museum Miniatures Collection is designed to embrace young collectors—those who are just beginning their collections—without overwhelming them. “There is a bottom pyramid that the galleries now have the opportunity to offer a limited edition print rather than an open edition or poster to introduce them to fine art collecting. It has been a big hit because it is a solution to bringing in new players and creates a comfort level in starting a relationship.”

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